Whole Foods sparked backlash after partnering with an Asian restaurant called “Yellow Fever” that critics called “racist and unappetizing.”
On April 25, Whole Foods announced on Twitter that a Yellow Fever location had opened for business inside its Whole Food 365 store in Long Beach, California.
The grocery chain does not own the restaurant, which is operated by an independent franchise with two other locations in the Golden State, SF Gate reports.
“Already ready for lunch? #YellowFeverEats has you covered with fresh, customized bowls at our brand-new #LongBeach365 location – now open!” Whole Foods 360 tweeted, sending the Twitterverse into a frenzy over the controversial name.